The project began with foundational insight work, which included a series of workshops with the client to better understand user needs, organizational goals, and the overall purpose and objectives of the website. This phase helped establish a strong strategic direction for the redesign.

Based on these insights, the design phase focused on creating a user-friendly, modern, and scalable website. The process was highly collaborative, with regular reviews and presentations to gather feedback and ensure alignment with stakeholder expectations throughout the project.